Organization that stays to run the work.

Organization that stays to run the work.

Markmade helps companies in India and abroad fix how they operate, grow and use technology, then manages the teams that carry it out. One accountable partner, one set of numbers.

No long lock-in. We start with a short pilot

How we protect your work

Where clients usually start

Six problems we are often asked to fix

Real scenarios we’ve automated for teams like yours

SUPPORT
OPS
Customer support
Problem:
Replies are slow, nobody tracks why.
Starts with:
Pilot with scripts and quality scoring
RESULT:
DATA
OPS
Back-office and data
PROBLEM:
Data entry and invoices pile up.
STARTS WITH:
One process, logged and sampled
RESULT:
DOC
OPS
Digitisation
Problem:
Paper records nobody can search.
starts with:
A sample batch, scanned and tagged
RESULT:
TECH
CRM
Lead follow-up
PROBLEM:
Leads sit untouched for two days.
STARTS WITH:
CRM with WhatsApp and email nudges
RESULT:
GROWTH
SEO
Marketing and SEO
Problems:
Nobody knows what the site earns.
starts with:
Tracking, landing page, first campaign
RESULT:
ADVISORY
GOVT
Tenders and government
PROBLEMS:
Public tenders feel out of reach.
STARTS WITH:
Eligibility check and GeM onboarding
RESULT:

How an engagement works

A clear process from the first call

Clear milestones, constant communication, and zero hand-waving. Here’s how we get from idea to impact.

Step 01
Diagnose (weeks 1 to 2)

We interview your team, look at your data and map the process. You get a written report: what works, what does not, what it costs and what we would fix first.

Step 02
Design (weeks 2 to 3)

We write the plan: the process, team, tools, targets and price, on one page you can show your board.

Step 03
Deliver (from week 3)

We start a 30 to 90 day pilot. A named manager runs it, and you see a weekly report.

Step 04
Develop (ongoing)

We improve the process, train your team and, where it makes sense, hand over what we built. If the pilot does not work, you stop.

Start with a diagnosis

Industries

Built for the way your sector works

Every sector has its own pace, rules and customers. We start by learning yours, then build the team and process around it

* We tailor every solution to your specific data requirements and compliance needs.

In practice

What a first engagement looks like

Our first client stories are coming soon. Until then, here are three typical pilots and what you receive from each.

01
Customer Support Pilot
TYPICAL PILOT
OPERATIONS
Weekly

Report

The same five numbers, every week.

Problem
Support replies are slow and nobody tracks why. Tickets sit in shared inboxes and quality changes from agent to agent.
Approach:
We set up a dedicated team with scripts, quality scoring and shifts matched to your customers' time zone, run by a named manager.
Outcome:
A weekly report on response time, resolution and quality, so you can see for yourself whether the pilot is working
02
Lead Follow-up and CRM
TYPICAL PILOT
TECHNOLOGY
2 weeks

Report

Process mapped, gaps measured.

Problem
Leads come in and sit untouched for two days. Details are copied by hand between forms, inboxes and spreadsheets.
Approach:
We map the journey from enquiry to first call, set up a CRM with WhatsApp and email follow-up, and train your team to use it.
Outcome:
A pipeline you can see by stage, with response time tracked and a named owner for every lead.
03
Back-Office and Data Operations
TYPICAL PILOT
OPERATIONS
30 days

Reports

Stop at any point during the pilot.

Problem
Data entry, orders and invoices pile up faster than the team can clear them, and errors are found late.
Approach:
We take one process, log every item, sample for quality and report accuracy and turnaround each week. Priced per record, per hour or per person.
Outcome:
Work that is logged, sampled and reported, so you can decide on evidence whether to scale it.

What clients say

Our stack

GET STARTED

Let's talk about your workflows

Book a discovery call or send us a message.
We’ll get back to you within one business day.

30 minutes to explore your automation opportunities. No pitch, no pressure—just a focused conversation about your workflow challenges.

Schedule a discovery call

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FAQ

Common questions

Everything you need to know before we start working together.

We establish a support team with scripts, quality scoring and weekly reporting, covering voice, chat, email and helpdesk, with shifts aligned to your customers’ time zones. Where we begin: A pilot with defined scripts and scoring.
We take on one process at a time. Every task is logged and quality-sampled, with a weekly report. Scope includes data entry, document processing, order and invoice processing, and KYC document checks. Where we begin: One clearly defined process.
We implement a CRM with WhatsApp and email automation, so each enquiry is tracked from first contact. Reporting dashboards show where every lead stands, and customer-facing steps include human review.
Where we begin: CRM set-up and an automated follow-up sequence.
We set up tracking, landing pages and campaigns on Meta, Google and LinkedIn, and report cost per qualified lead and cost per customer. For organic search, early momentum is often visible within 30 days.
Where we begin: Tracking, a landing page and a first campaign.
We define positioning, messaging and visual identity, then support it with content calendars, short video, design and community management.
Where we begin: Positioning and brand guidelines.
We develop a go-to-market plan covering pricing and channel strategy, for international companies entering India and Indian companies expanding abroad. The plan sets out owners, dates and figures.
Where we begin: A market-entry diagnosis.
We handle tender identification, eligibility assessment, GeM onboarding, bid documentation, compliance coordination and project management for awarded contracts, for companies in India.
Where we begin: An eligibility assessment and GeM onboarding.
Our Virtual CFO support covers budgeting, cash-flow forecasting, financial reporting, cost control, profitability analysis and management decision support.
Where we begin: A budget and cash-flow forecast.

From our blog

Articles & insights